Brand Guidelines

Brief:
Create a set of comprehensive guidelines as the brand is very inconsistent and open to interpretation, especially from external agencies.

Solution:
To create Brand Guidelines which can be shared with internal designers and external agencies. Ensuring that all elements of the brand are consistent, from online to offline material.

marmalade_brand_guidelinesmarmalade_brand_guidelines_internal

Skill set required:

  • Clear communication
  • Consistent design approach
  • Viewing the brand as a whole
  • Interpreting multiple designs from different platforms
  • Processing feedback & input from various sources

adobe_icons_photoshop  adobe_icons_indesign  adobe_icons_illustrator

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